AUDIENCE
Complete SEO course
If you want to increase the ranking of your website and achieve outstanding results in search engines, SEO is a crucial component of your marketing strategy. SEO, or Search Engine Optimization, is one of the most successful and effective digital marketing tactics. It involves a combination of on-site, off-site, and technical techniques that work together to improve your site's visibility and drive organic traffic.
Techknow Deviser provides a dynamic and comprehensive SEO course designed to equip you with the skills and knowledge necessary to excel in the digital landscape. Our course covers all aspects of SEO, providing practical experience and real-world insights to ensure you can apply what you learn effectively. You'll delve into keyword research, content optimization, link building, and site architecture, gaining a holistic understanding of how to enhance your website's performance.
Additionally, our training emphasizes the importance of staying updated with the latest industry trends and algorithm changes. You'll learn how to adapt your strategies to remain competitive and achieve sustainable growth. By the end of the course, you'll be well-prepared to implement effective SEO techniques that boost your site's rankings and contribute to your overall business success. Whether you're a beginner or looking to refine your existing skills, our SEO course is tailored to meet your needs and help you achieve your goals.
Course payment
20,000 ₹Duration
3 monthsFrequency
2 lessons per weekHours
Monday - 10:00-14:00 Friday - 10:00-14:00Level
BeginnerWhat will you get?
Knowledge of SEO Basics
Gain a solid understanding of the fundamental principles and concepts of SEO. This includes keyword research, on-page optimization, off-page optimization, content creation and optimization, and technical SEO.
Monitoring and Analysis
Learn how to monitor SEO performance and analyze website traffic, keyword rankings, and more using tools like Google Analytics, Google Search Console, and third-party SEO software.
Local SEO Strategies
For businesses targeting local customers, our course includes sections on effective local SEO techniques to boost visibility in local search results.
Practical Performance and Case Studies
Engage in hands-on exercises and analyze real-life case studies to enhance your learning. See how SEO strategies are applied in various scenarios to drive success.
Summary
The Complete SEO Course at Techknow Deviser equips participants with the knowledge, skills, and tools necessary to enhance website visibility, drive organic traffic, and achieve business objectives.
This course is for you if you have:
General knowledge of English
Ability to create engaging content
Desire to promote websites
Syllabus
1
Introduction- What are search engines?
- How do search engines work?
- What is SERP layout?
- Test task
2
What is SEO- What is SEO
- Why SEO for websites
- What is Organic Traffic
- Organic vs Paid Traffic
- Test Assignment
3
Crawling, Indexing, and Ranking- What is the crawling process
- What are bots
- How does page indexing work
- What is ranking and how to classify a web page
- Test Assignment
4
On-site SEO Components- What is keyword research and how to perform it
- What is keyword mapping
- What are On-site elements
- How to conduct competitor analysis
- How to properly optimize content
- What is Website architecture
- How to define an effective On-Site SEO strategy for a specific type of business
- Test Assignment
5
Technical SEO- HTTP and HTTPS protocols
- URL structure and canonical tags
- Robots.txt and sitemaps
- Schema
- Meta Tags
- Site Speed and Core Web Vitals
- Directives
- Status Codes
- How to perform a technical audit
- Test Assignment
6
Off-site SEO and Link Building- Anchor Texts
- External Links
- Bad (Spammy) Links
- Link Analysis
- Building Links
- Link Building Strategies
- Test
7
Local SEO- What is Local SEO
- What is E.A.T
- How to optimize a website for Local SEO
- Keyword research for Local SEO
- What are citations
- What is GMB
- Online reviews and reputation management
- Geo-targeted optimization
- Test Assignment
8
Reporting- Introduction to reporting tools
- Data analysis for SEO reporting
- Overview of key metrics in Google Analytics, Google Search Console, and other reporting tools
9
Final TestLecturer
Why choose Techknow School?
Internship Opportunities for Top Students
Real Project Experience
Small Group Sizes
Expert Lecturers
Comfortable Learning Environment
Certificate of Completion